The BLE Blog

Lonely retailer seeks fun-loving licensor

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By Daniel Johansson, Associate Analyst, Planet Retail

The grocery retail channel landscape is being redefined as we speak. Discount stores are forecast to keep claiming market share from full assortment competitors and to go up-market to appeal increasingly to the mid-income segment. Big boxes are continuously losing relevance as online specialists present themselves as the more convenient alternative for non-food. Retailers are expanding and sophisticating their own brands, seeking to increase the surplus of negotiating power they exercise towards brand manufacturers. Read more…

Licensing for growth…

Bruno Schwobthaler

In a series of posts, Bruno Schwobthaler, author of Licensing for Growth, offers insights on a variety of licensed categories. He will also host a session in the Brands & Lifestyle Theatre ‘Winning Licensing Strategies: where can growth come from?’ alongside representatives from Lego, Havas Sport & Entertainment, Planet Retail and Adidas.  Read more…